Double Dog[Brand Development] Naming, Brand Strategy, Creative Direction, Visual Identity, Packaging, Menu Design, Website Design, Photography, Social media content and digital marketing. Beyond the visual identity, I also developed promotional campaigns and customer engagement initiatives, helping transform an established restaurant into a commercially focused takeaway brand with a clear and memorable market presence.
Selected Works
[Graphic Design]
Clothsurgeon
[Product Development]
Product Development and Production Management of a 7-piece capsule repurposing a Raf Simons designed Kvadrat worsted wool boucle, exclusively for Mr Porter’s Small World collection; an initiative that championed people and planet-first manufacturing methods. Made locally in London.
Sold Out
[Product Development] Design, patternmaking, sourcing, cutting, and production of one-of-one shirts for London-based brand Sold Out.
Working exclusively with vintage, deadstock, and small-lot handwoven textiles, each garment was individually developed to maximise fabric yield while carefully considering pattern placement, matching, and the unique characteristics of each cloth, resulting in pieces that respect the craftsmanship and provenance of the original textiles.